عنوان المقالة: A Study on the Relationship between Customer's Profile and Practice of Internet Banking
حسين عبد الكريم يونس | hussain A.younis | 5990
نوع النشر
مؤتمر علمي
المؤلفون بالعربي
ساني سولا .اسراء محمود. محمد جول. حسين عبد الكريم . محمد مار
المؤلفون بالإنجليزي
Sani Salisu; Abubakar M. Miyim; Israa M. Hayder; Muhammad Salisu Ali; Hussain A. Younis; Nur Intan Raihana Ruhaiyem
الملخص الانجليزي
Customers today utilized internet banking in big numbers. Banks have a strong need to understand their clients' behaviors and preferences. Attempting to discover links between certain profiles and consumer Internet banking usage. The self-administered survey technique was employed to gather data, with the convenience sampling approach being appropriate for the nature of the study. Only 80 questionnaires were distributed to the subjects to which about 75% were returned. Statistical analysis method is utilized to analyzed the data. Internet banking appear acceptable to the younger customers of commercial banks. This study has provided the relationship between the categories of customers of the bank and their purpose of using the internet banking services. The findings will serve as a guide for future research on finding relationship between customers and internet banking services.
تاريخ النشر
31/10/2023
الناشر
IEEE Xplore
رقم المجلد
رقم العدد
رابط DOI
DOI: 10.1109/eSmarTA59349.2023.10293586
الصفحات
1-6
رابط الملف
تحميل (0 مرات التحميل)
رابط خارجي
https://ieeexplore.ieee.org/abstract/document/10293586
الكلمات المفتاحية
Surveys , Online banking , Statistical analysis , Behavioral sciences , Customer profiles
رجوع